...760 pages of virgin tree paper, printed with toxic ink, wrapped in plastic. Bet you never thought the JCPenney catalog was pure environmental evil. Believe it or not, neither did I until it came to my house on Saturday.
I don't know what my fascination is with the Penney's catalog. I think it has something to do with the nostalgia it evokes of a time when a younger Willo used to peruse the pages, dog-earring the ones that had school clothes I wanted in the fall, or ripping out the ones that would make my perfect Christmas wish list in the winter.
But I am not that younger self anymore and when I saw it this weekend all I could think was, "I don't have time to look through this. I don't need anything in it, and even if I did I could just find it online. It's just going to go in the recycling bin, what a complete waste."
So the real question is, how do I keep this from happening in the future? This morning I am visiting the JCPenney website and those of any other catalog that comes to my house and I never read to cancel the subscription. I am also going to Catalog Choice, a site that allows consumers to limit their catalog (and some junk mail) choices to those they really want and use, thereby saving money, paper, and other precious resources.
If you get a chance, stop by and limit your choices today. And if you have any suggestions of how to reuse old catalogs, your catalog stories, or anything else, as always, I would love to hear them!!!